Episodes

Sept. 25, 2021

The How Did I Tech Here, We Are All Liars and Output after an Epic Fa…

This week Ian Truscott is joined by Jeff Clark , Rockstar CMO Advisor and former Sirius Decisions/Forrester Research Director who…

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Sept. 18, 2021

The Sustainable Jeff, Christina on T for Tech and Robert's Big Pictur…

This week Jeff Clark , Rockstar CMO Advisor, and former SiriusDecisions/Forrester research director crosses the streams of his tw…

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Sept. 11, 2021

The Agile Rhapsody, Getting Intentional with Christina Del Villar and…

This week Jeff Clark , Rockstar CMO Advisor, and former Sirrius Decisions/Forrester research director is inspired by a post by on…

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Sept. 4, 2021

The Jeff on Waste, Christina on RPM and Robert on Time for a Cocktail…

This week Jeff Clark , Rockstar CMO Advisor, and former Sirrius Decisions/Forrester Research Director discusses marketing waste, …

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Aug. 28, 2021

The Customer Needs, Christina's G in GRIT and it's time for a Proper …

This week Jeff Clark , Rockstar CMO Advisor is back and we continue to discuss marketing planning, focusing on the importance of …

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Aug. 21, 2021

The Firestarter, Maureen Blandford Unleashing B2B and a Gift with a C…

As Jeff is away, Ian shares a thought about planning and why marketing firefighters get the girls (or boys). This week our guest …

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Aug. 14, 2021

The Plan to Plan, David Rodnitzky, and Coordinating Thinner Diapers o…

This week Jeff Clark , Rockstar CMO Advisor and former Research Director at SiriusDecisions/Forrester is back and we dive into wh…

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Aug. 7, 2021

The Who's Driving the Bus, SEO Steve Wiideman, Cocktail for Change an…

In my thought for the week, I ask who is driving your marketing bus? Is it a robot, your competitor, the marketing accountant, HI…

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July 31, 2021

The Jeff Clark Masterplan, Kirsten Allegri Williams and Explaining Ex…

This week, like an '80s Frankie Goes to Hollywood remix, we go long, as we have three great conversations to share this week. We …

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July 24, 2021

The Jeff Clark Makes Plans for Nigel, Michael Loban on Data and Rober…

This week Jeff Clark , former Research Director at SiriusDecisions/Forrester and Rockstar CMO Advisor, returns in a new series th…

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July 17, 2021

The Dennis Shiao Gets Personal, Marketing is not Tax and Dropping a C…

This week we welcome back a friend of the show and a wonderful supporter of what we do at Rockstar CMO; Dennis Shiao . Dennis run…

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July 10, 2021

The Keith Smith Virtual Selling, Free Content and A Libation from the…

This week Keith Smith is in the hot seat as we discuss virtual selling in One to Watch, One Hit Wonder, or Wonderwall. Keith Smit…

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July 3, 2021

The Purpose as a Business, Margie Agin on Brand and a Fancy Best Prac…

This week Jeff Clark , former Research Director at SiriusDecisions/Forrester and Rockstar CMO Advisor , returns and turns the bra…

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June 26, 2021

The Purpose of Innovation, Julia Bennett (finally!) and a Well Tagged…

This week Jeff Clark, former Research Director at SiriusDecisions/Forrester and Rockstar CMO Advisor, returns to discuss defining…

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June 19, 2021

The Jeff has Purpose, Preston So on Voice and a Flawed Content Cockta…

This week Jeff Clark , former Research Director at SiriusDecisions/Forrester and Rockstar CMO Advisor, returns to discuss brand p…

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June 12, 2021

The Ogilvie on Message, Thomas Peham as a Service and Friends Cocktai…

We start this episode with our final dive (for now) into the marketing greatest hits and pet peeves from the fabulous career of J…

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June 5, 2021

The Julie on Influencers, Richard Medcalf on the CEO and a Magical Co…

We kick off the episode with former VP Principal Analyst for Forrester Research Julie Ogilvie who returns to dive into her market…

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May 29, 2021

The Julie Defines Categories, Christina Del Villar Sways, and the Con…

You may remember Julie Ogilvie from episode 58, she is a former VP Principal Analyst for Forrester Research, and she returns for …

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May 22, 2021

The Marketing Orchestration, Misia Tramp and a Neighborly Cocktail Ep…

This week, Jeff Clark , Rockstar CMO Advisor, and former Research Director at SiriusDecisions/Forrester returns to join me for "O…

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May 15, 2021

The Intent, Darren Guarnaccia of Hootsuite and a Fancy Brand Cocktail…

This week, Jeff Clark , Rockstar CMO Advisor, and former Research Director at SiriusDecisions/Forrester returns to join me for "O…

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May 8, 2021

The Looking for Content Droids, Margot Bloomstein and Give It Time Ov…

This week, "One to Watch, One Hit Wonder or Wonderwall" returns. As my co-host, Jeff Clark, is taking a week off, David McGuire ,…

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May 1, 2021

The Customer Journey, Russ Powell and a Cocktail for the Community Ep…

This week, we return to "One Hit Wonder or Wonderwall" with Jeff Clark , Rockstar CMO Advisor, and former Research Director at S…

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April 24, 2021

The Anyway You Want It, Alex Low and 50th Cocktail Episode

This week, we continue to discuss 'Privacy: The Marketers Dilemma' as I chat with Jeff Clark , Rockstar CMO Advisor, and former …

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April 17, 2021

The Julie Ogilvie, Gaining Trust and Making a Change Cocktail Episode

This week, in our ongoing 'Privacy: The Marketers Dilemma' segment, I chat with Jeff Clark , Rockstar CMO Advisor, and former Re…

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