Episodes

June 12, 2021

The Ogilvie on Message, Thomas Peham as a Service and Friends Cocktai…

We start this episode with our final dive (for now) into the marketing greatest hits and pet peeves from the fabulous career of J…

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June 5, 2021

The Julie on Influencers, Richard Medcalf on the CEO and a Magical Co…

We kick off the episode with former VP Principal Analyst for Forrester Research Julie Ogilvie who returns to dive into her market…

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May 29, 2021

The Julie Defines Categories, Christina Del Villar Sways, and the Con…

You may remember Julie Ogilvie from episode 58, she is a former VP Principal Analyst for Forrester Research, and she returns for …

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May 22, 2021

The Marketing Orchestration, Misia Tramp and a Neighborly Cocktail Ep…

This week, Jeff Clark , Rockstar CMO Advisor, and former Research Director at SiriusDecisions/Forrester returns to join me for "O…

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May 15, 2021

The Intent, Darren Guarnaccia of Hootsuite and a Fancy Brand Cocktail…

This week, Jeff Clark , Rockstar CMO Advisor, and former Research Director at SiriusDecisions/Forrester returns to join me for "O…

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May 8, 2021

The Looking for Content Droids, Margot Bloomstein and Give It Time Ov…

This week, "One to Watch, One Hit Wonder or Wonderwall" returns. As my co-host, Jeff Clark, is taking a week off, David McGuire ,…

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May 1, 2021

The Customer Journey, Russ Powell and a Cocktail for the Community Ep…

This week, we return to "One Hit Wonder or Wonderwall" with Jeff Clark , Rockstar CMO Advisor, and former Research Director at S…

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April 24, 2021

The Anyway You Want It, Alex Low and 50th Cocktail Episode

This week, we continue to discuss 'Privacy: The Marketers Dilemma' as I chat with Jeff Clark , Rockstar CMO Advisor, and former …

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April 17, 2021

The Julie Ogilvie, Gaining Trust and Making a Change Cocktail Episode

This week, in our ongoing 'Privacy: The Marketers Dilemma' segment, I chat with Jeff Clark , Rockstar CMO Advisor, and former Re…

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April 10, 2021

The Google Cookies, B2B Writing and a Cocktail of Realistic Goals Epi…

This week, we join the conversation about Google's decision on 3rd party cookies, discussing Privacy, the Marketers Dilemma with…

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April 3, 2021

The Privacy Dilemma, Practical Purpose and a Pause to Listen Cocktail…

This week we change things up just a little bit as we start a new series, discussing Privacy, the Marketers Dilemma with Jeff Cla…

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March 27, 2021

The Acronym Splitters, Irene and a Successful Content Cocktail Episode

This week I chat with Jeff Clark , Rockstar CMO Advisor, and former Forrester Research Director and we continue to talk about mar…

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March 20, 2021

The CMP, Aprimo CMO, Will The Twenties Roar Cocktail Episode

This week I chat with Jeff Clark, Rockstar CMO Advisor, and former Forrester Research Director about content marketing platforms …

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March 13, 2021

The Outsourced Case for Case Studies and Telling Your Story, with a C…

This week, in reaction to some Twitter feedback, I address the apparent gender bias on our show. It's an important topic, I under…

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March 6, 2021

The Educated, Accessible, Curated, Birthday Hot Cocktail Episode

Our 52nd episode and our birthday! There is no pausing for cake, as Ian Truscott dives straight into the one-hit-wonder or Wonder…

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Feb. 27, 2021

The Data Driven, Going Live and a Zoomed Out Cocktail Episode

Another packed episode this week. Starting with Ian Truscott , Editor of Rockstar CMO, chatting with Jeff Clark , Rockstar CMO ad…

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Feb. 20, 2021

The Golden Account Based Favourability Journey to the Virtual Bar Epi…

This week, it's our 50th episode, considered the golden anniversary. In this episode, Ian Truscott chats with Rockstar CMO Adviso…

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Feb. 13, 2021

The Artificially Intelligent Headless Channels and a Cocktail Episode

It's Valentine's weekend, and this week, Ian Truscott is again joined by Rockstar CMO Advisor Jeff Clark for our weekly one-hit-w…

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