Rockstar CMO FM

Does the world need another f’in marketing podcast? Find out by joining Ian Truscott, editor of Rockstar CMO, for this weekly podcast that serves as his excuse to chat with friends, marketers, writers, and CMOs he's met through his two-decade career as a B2B marketing leader, consultant, and analyst.

Recent Episodes

April 10, 2021

The Google Cookies, B2B Writing and a Cocktail of Realistic Goals Epi…

This week, we join the conversation about Google's decision on 3rd party cookies, discussing Privacy, the Marketers Dilemma with…

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April 3, 2021

The Privacy Dilemma, Practical Purpose and a Pause to Listen Cocktail…

This week we change things up just a little bit as we start a new series, discussing Privacy, the Marketers Dilemma with Jeff Cla…

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March 27, 2021

The Acronym Splitters, Irene and a Successful Content Cocktail Episode

This week I chat with Jeff Clark , Rockstar CMO Advisor, and former Forrester Research Director and we continue to talk about mar…

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March 20, 2021

The CMP, Aprimo CMO, Will The Twenties Roar Cocktail Episode

This week I chat with Jeff Clark, Rockstar CMO Advisor, and former Forrester Research Director about content marketing platforms …

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March 13, 2021

The Outsourced Case for Case Studies and Telling Your Story, with a C…

This week, in reaction to some Twitter feedback, I address the apparent gender bias on our show. It's an important topic, I under…

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March 6, 2021

The Educated, Accessible, Curated, Birthday Hot Cocktail Episode

Our 52nd episode and our birthday! There is no pausing for cake, as Ian Truscott dives straight into the one-hit-wonder or Wonder…

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