The Rockstar CMO F'in' Marketing Podcast
Does the world need another f'in' marketing podcast?
Find out, with me, Ian Truscott, as I use this podcast as an excuse to chat with friends old and new that I've met through my marketing career from techie to CMO and share the marketing street knowledge that will hopefully bring out the Rockstar CMO in you.
Recent Episodes
The All That Glitters Ain't Martech Gold, Max Koziolek on Conversatio…
This week Jeff shares 7 lessons on buying marketing technology, Ian chats with Max Koziolek founder of Spectrm about conversation…
Think Like A Brand Special #1 - Intro and The Drug of Choice
In this special mid-week mini episode we dive into Liz High's book "Think Like a Brand, Not a Bank" and some of the data that sup…
The CDP's, Thinking Like a Brand not a Bank and a Cocktail for the Bu…
This week Jeff Clark gives a primer on CDPs (Customer Data Platforms), Liz High discusses her new book Think Like a Brand not a B…
The Revenue Operations, Galina Sobolev CMO of Stylescan and a Cocktai…
This week Jeff Clark and Ian Truscott discuss whether revenue operations is a one hit wonder or wonder wall, our guest is fashion…
The Come Together with Agencies, Andrew Davies from Paddle and Market…
This week in the Marketing Studio, Jeff Clark shares his advice on working with agencies, we go backstage with Andrew Davies the …
The Product Marketing for Growth, Startup Marketing with Seth Goldste…
This week in the marketing studio Jeff Clark discusses product marketing for growth, we go backstage with agency founder Seth Gol…
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Reviews
"Ian is both a CMO and a student of marketing. Ever curious, he dives deep into the biggest issues facing CMOs and believes that B2B marketing can be so much better than it typically is. He also knows how to butter up his guests in a way that makes them feel appreciated and even more committed to sharing useful knowledge."- Drew Neisser - Chief Marketing Renegade
"We had a lot of fun talking with Ian Truscott on the Rockstar CMO podcast this week. Think you'll enjoy Ian's great style! Thank fuck for another not boring marketing podcast!"- Tweet from guests @RobandKennedy
"Ian really knows his stuff when it comes to modern marketing tech and techniques. His 'gang' of Jeff Clark and Robert Rose make the show a must-listen-to if you want to get a great view over the marketing landscape." - ASmithcalledKeith via Apple Podcasts