Category: Podcast

This week, Simon Daniels, Principal Consultant at Accenture Song, brings some recent research and Robert Rose talks about choosing quality, price, or convenience when it comes to synthetic content.

This week, Thomas Peham, former CMO at StoryBlok and co-founder of Otterly.ai joins Ian to share his journey of leaving corporate leadership and becoming an entrepreneur.

This week, Cathy is back for her monthly visit, sharing her latest Bear Essentials on AI and content, and in the bar, Robert discusses how AI has crept into the Cannes Lions awards.

This week, Jeff is in the studio, and he and Ian discuss a mid-year review from Matt Heinz, before Ian joins Robert in the bar to discuss marketing jobs for humans.

This week, Jeff is in the studio, and he and Ian discuss the impact of folklore within a business, while Robert is in the bar with his mid-year AI reality check.

This week, Jeff is in the studio, and he and Ian discuss LLMs as the new industry analyst, and Robert is in the bar, turning content factories into media powerhouses.

This week, Cathy is back for her monthly visit, sharing her latest Bear Essentials on AI and content, and in the bar, Robert discusses the kayfabe of AI.

This week, Jeff is in the studio, and he and Ian discuss 5 tips for getting your content into the LLMs, and we revisit Robert’s mullet content strategy.

This week, Jeff is back in the studio with Ian to discuss some recent Forrester research into Agentic Prospecting, and Robert is in the bar, talking about content-led marketing.

This week, Ian goes solo with 5’in’ things that caught his eye this week and in the bar asks Robert if people care if content is AI-generated.