Jan. 2, 2021

#43: The Agile Wonderwall, Jeff Clark, Robert Rose and a Happy New Year cocktail Episode

#43: The Agile Wonderwall, Jeff Clark, Robert Rose and a Happy New Year cocktail Episode

In this week's episode, Ian Truscott, Editor of Rockstar CMO starts a new series with Jeff Clark called "One hit wonder or Wonderwall" and welcomes the new year in the virtual Rockstar CMO bar, with content marketing guru Robert Rose.

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Ian talks about a project Andy Didorosi, VP Marketing at Basecamp and former podcast guest is doing, as he is literally burning email with the email dumpster fire contraption they have built.

Ian starts a new series with former SiriusDecisions/Forrester Research Director and Principal Analyst, Jeff Clark and they decide if a marketing topic, trend, or technique is a One Hit Wonder or Wonderwall.

And finally, Ian welcomes the new year with Robert Rose, Chief Trouble Maker at The Content Advisory, in the Rockstar CMO bar, for a conversation about content marketing and we should be considering for the new year.

Enjoy!


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Links

The wonderful Piano Music is by Johnny Easton shared under a creative commons license.

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